Client Liaison has teamed up with 7-Eleven to help celebrate the launch of the new My 7-Eleven app.
The partnership with the Australian indie-pop duo aims to bring joy to Aussies after what has been a tough year, while also giving away a range of prizes.
From this month, every customer who downloads and registers with My 7-Eleven will randomly receive a free reward, including slurpees, coffee, chocolate bars, muffins and more.
The My 7-Eleven app also houses an array of ongoing benefits for shoppers, including access to the ‘Fuel Price Lock’ function whereby customers can search and lock in the best local fuel prices from their five closest 7-Eleven stores and then redeem at any 7-Eleven fuel store in Australia.
There’s also a new loyalty offer that lets customers track their in-store purchases, and on the seventh visit, will be presented with a range of offers to instantly redeem.
Julie Laycock, 7-Eleven’s General Manager Customer Experience, said there will also be an abundance of exclusive Redeem 2020 offers.
“We’ve loaded the My 7-Eleven app with easy wins for everyone. Whether you’re a loyal user of the My 7-Eleven app, or new to it entirely, this summer is all about sparking joy through life’s small pleasures,” she said.
“But it doesn’t stop there. From locking in great fuel prices, to providing customers the opportunity to track each 7-Eleven visit to reap rewards, we’re excited to give a little back to our loyal members.
“Renowned for their feel-good tracks and infectious positive energy, we’ve enlisted the help of Client Liaison to encourage Aussies across the country to join the My 7-Eleven app and redeem their exclusive offers.”
When asked why they’ve partnered with 7-Eleven, Client Liaison’s Monte Morgan and Harvey Miller said: “We have joined forces with 7-Eleven to intervene in 2020 and give everyone a chance to celebrate the little wins.”