Australian-owned sports and nutrition brand, Crankt Protein, has its sights firmly set on conquering the Australian protein market, with the launch of the new 450ml Crankt Protein Max.
Packing 30 grams of whey protein, the Crankt Max 450ml Protein Shake has the added benefits of guarana and ginseng for natural energy and recovery.
The Crankt Max 450ml Protein Shake is high in protein and dietary fibre and low in carbohydrates, fats and sugars. It is also packed with additional vitamins and minerals designed to improve stamina and help sustain energy.
Crankt Protein Max is available in two flavours: Choc Honeycomb and Double Espresso.
“Our intent has always been to fuel active bodies of all ages with complete nutrition and empower consumers to make conscious choices in consideration of their health,” Brendan Radford, director and founder of Crankt Protein, said.
“In everything we do, we strive for greatness, innovation and to be at the cutting edge of health and nutrition.”
Crankt Protein continues to gain momentum through Australian grocery and P&C channels with companies such as Coles, Caltex, Coles Express, On The Run/ Peregrine, AA Holdings, Metcash, Woolworths, Woolworths Metro, Freedom Fuels, IGA supporting the brand’s growth.
Crankt will be exhibiting at the C&I Expo in Melbourne on August 17 and 18, 2016.
Sign up to C&I’s bi-weekly newsletter here to receive the latest industry news every Tuesday and Thursday. Follow C&I on Facebook, Twitter and Linkedin.