Chipoys, a popular authentic rolled tortilla chip brand in the US, has announced its expansion into Australia and New Zealand.
The snack was originally launched in the US in 2021 and has since expanded into Europe. It’s arrival in Australia and New Zealand just marks the next phase of its international growth.
La Fiesta Confectionary will serve as the exclusive master distributor for Chipoys in ANZ, with Aztec Mexican Products distributing the product.
The American brand dedicates itself to providing customers with high-quality ingredients in the unique rolled tortilla shape for added crunch. In the standard 56.7 and 113.4-gram bags, the snack has 140-160 calories, two grams of protein, with no trans-fat or cholesterol.
Chipoys is also free from artificial flavours, colours, and preservatives, already meeting the higher regulations needed regarding dyes and colouring in Australia and New Zealand.
Erick Kozin, Co-Founder of Chipoys, said it’s been exciting to take the brand global.
“After a successful launch in the United States and Europe, it is a priority to establish our brand as a worldwide household name and go-to snack for consumers around the world. We look forward to continuing our expansion and growing the popularity while offering customers more product options.”
Chipoys comes in four flavours including Original, Spicy Ranch, Chile Lemon, and Fire Red Hot, with new flavours currently in development that are set to continue to challenge the snack industry.
Retailers will be targeting the petrol and convenience channel in Australia and retailers are urged to contact sales@lafiesta.com.au for more information.
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