Cereal Partners Worldwide, maker of Nestlé Breakfast Cereals, has announced the launch of KitKat Cereal.
The new cereal contains whole grain and offers a chocolatey taste and wafer-like texture, bringing the iconic KitKat brand to consumers’ cereal bowls.
Suzanne Poezyn, Marketing Manager at Cereal Partners Worldwide, said they are sure the new cereal will delight KitKat fans and make a great addition to consumers’ breakfast repertoire.
“When you’relooking for something different to start your day, KitKat Cereal is the perfect option for an occasional, indulgent breakfast.”
KitKat Cereal contains cocoa sourced through the Nestlé Cocoa Plan, a program aimed to improve the lives of cocoa farmers and provide sustainably sourced cocoa, certified by the Rainforest Alliance.
KitKat Cereal will be available nationwide from early September at independent stores, Woolworths, and Coles for RRP $9.50 for a 330-gram box.
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