The OAK Flavour Generator is BACK in 2022!
After the roaring success of the competition in 2021, OAK is once again making flavoured milk fans dreams come true.
Back in January consumers were once again given the opportunity to “MAKE THEIR MIX” and join the ranks of last year’s legendary winner Paul, with his epic flavour S’more Please. Over 55,000 hopeful Aussies submitted their very own flavour mix via the OAK Flavour Generator.
The time has come for the two lucky finalists to share their delicious flavour combinations with the world. OAK has worked with creators Dan and Erin to bring their dream full-on flavours to life, and they certainly deliver to their promise:
Erin’s Mum’s Caramel Slice: When Erin isn’t trouncing her mates at game night, you’ll find her baking up a storm. Cracking the recipe for her mum’s caramel slice inspired this luscious caramel-choc milk of your dreams. Fresh baked to perfection and teaching hungrythirsty a lesson. Game Over!
Dan’s Cherry on Choc: Dan’s the man when it comes to the great outdoors and fixing cars but we reckon this mechanic is handy at killing hungrythirsty too. His choc-cherry combo is so coconuts that hungrythirsty panics and gets lost without a paddle. Torque about flavour.
These two exciting new flavours feature their inventor’s faces proudly printed on the cartons. Both Dan and Erin will be featured in advertising to promote the release of their flavours from May.
Erin’s Mum’s Caramel Slice and Dan’s Cherry on Choc will be launched from April 25. OAK will ask everyday Aussies to buy, taste and cast their votes online as the two creators battle it out for their mix to become Australia’s favourite new OAK flavour. The winner will take out a $10,000 prize while the runner-up will receive $2,000. One lucky consumer voter will also be drawn to win $1,000 for casting their vote to help crown Australia’s new favourite OAK flavour.
For more information, including terms and conditions, visit www.oakflavourgenerator.com.au.