V Energy launches V Pure in Australia
V Energy has launched its newest creation in Australia, V Pure, an energy drink with five naturally-sourced ingredients.
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energy drink
Breaking News: Frucor beverages undergoes immediate name change
Frucor Beverages Australia announced this afternoon that its company name has changed, effective immediately.
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Red Bull brings the flavour of summer early this year
Red Bull will soon undertake the national launch of their latest NPD: the Summer Edition Ruby Grapefruit flavour.
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28 Black reveals new can design
The energy drink 28 Black has had a packaging redesign, with the defining black colour being featured on every can to maintain brand unity across the flavour range. In response to a large-scale poll, the can design resonated well with customers in Germany as it assisted in the distinction between flavours and the brand’s identity.
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28 BLACK turns Pink and partners with the McGrath Foundation
Level Beverages launches latest addition to taurine free collection of better-for-you energy drinks – 28 BLACK Pink Grapefruit Mint.
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Soy soars while consumption of energy and sports drinks declines
Soy drinks more popular than iced teas, energy and sports drinks, Roy Morgan study finds.
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Limited edition flavour boosts 28 Black
A limited edition variant sees sales and demand for stock surge across entire 28 Black range.
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