7-Eleven Canada is having some fun this Valentine’s Day.
For the month of February, the convenience chain is inviting customers to head to their local store and share their relationship status offline with a $1 coffee.
Customers will be able to wear their heart on their cups by choosing a limited edition Coffee Date cup that will tell the world whether they’re Single, Taken or It’s Complicated.
Following on from a successful three-day event last year, 7-Eleven has extended this year’s promotion to run for the entire month.
“Whatever your relationship status may be, we are all about having fun and taking Valentine’s Day a little less seriously,” Raj Kapoor, vice president and general manager of 7-Eleven Canada, said.
“We hope Canadians will have fun sharing their status offline, by wearing their hearts on their cup while enjoying our 100 per cent Arabica premium coffee. After all, coffee is the most popular hot beverage in Canada.”
Customers are also being encouraged to share their status online by posting a photo of themselves and their cup of choice using #coffeelovers and @7ElevenCanada.
