Woolworths has unveiled a multi-million-dollar online Customer Fulfilment Centre (CFC) that will provide a major boost to its same day delivery capacity in Brisbane’s southwest.
The facility will also unlock faster and more flexible online shopping options for Woolworths’ customers and is the only CFC in the Woolworths network to offer direct to boot pick up.
The 10,000sqm facility will support up to 30,000 home deliveries and direct to boot pick up windows a week, while creating up to 800 jobs.
Located around 18kms from the CBD and servicing an area that spans from Beenleigh to Mt Ommaney, the purpose-built facility has wider aisles and more shelf space than a standard supermarket, allowing personal shoppers to handpick orders from a range of more than 25,000 products quickly, accurately, and efficiently.
Woolworths Managing Director eComX, Sally Copland said the demand for online groceries has more than tripled in the Metro Brisbane area of the last three years.
“To keep pace with this demand we’re investing in new online infrastructure to offer our customers more delivery windows and an even more reliable service.
“As well as strengthening our network capability, this new state-of-the-art facility is an important part of our ongoing commitment to investment and jobs in Queensland. We’re delighted to be welcoming hundreds of new team members to our new facility.”
Federal Member for Bonner, Ross Vasta MP said it is great to see Woolworths investing in flexible
retail options for consumers.
“The opening of Woolworths’ first CFC in Rochedale will help strengthen local food supply chains in and around Brisbane, as well creating more jobs for the Bonner electorate.”
Speaking ahead of the official opening, Brisbane Lord Mayor Adrian Schrinner said that fast, convenient services are essential as modern life demands choice and flexibility.
“Brisbane is on a trajectory of massive growth and remains a top choice for businesses such as Woolworths Group for last mile logistics that maximise benefits for customers and create local supplier opportunities.”
Designed with sustainability front and centre, the facility features such as rainwater harvesting, and smart metering to help monitor and reduce energy consumption. The facility also features more than 850 solar panels that will provide around 20 per cent of the site’s total annual electricity consumption.
The Rochedale CFC is the next step in Woolworths’ QLD e-commerce network development, which includes the existing Woolworths Maroochydore (Big Top) Store, and supermarket store network.
Woolworths Group employs 35,000 team members in Queensland and has invested tens of millions in new shopping centres, stores, renewals and online infrastructure across the region over the past 12 months.